Category: Psychology

  • What is Pygmalion Effect? And Everyday Examples

    Synopsis: Studied both in fields of sociology and psychology, self-fulfilling prophecies help us understand how human perceptions and actions can shape other’s perceptions about themselves and direct their own actions. This article explores the Pygmalion effect with the use of some common, everyday examples. Introduction: Pygmalion Effect Take for instance that you are a student…

  • Two-Step Flow of Communication Theory: Simple Explanation

    The article emphasizes the two-step flow of communication. Here we discuss how the theory has been developed and progressed due to its foundation. It also addresses the drawbacks and criticisms associated with the theory and its feasibility. To help understand the concept of the theory, the article uses current and applicable examples in everyday life…

  • Erik Erikson: Identity Crisis – Explained with 1000 Words

    Abstract: The term ‘identity crisis’ was coined by psychoanalyst Erik Erikson who drew experiences from his own life in formulating the theory. He laid down eight phases of psychosocial development of the individual personality. Identity crisis is a phase in this development and usually occurs during the period of adolescence. There are two types of…

  • Top 50 Interesting Qualitative Psychology Research Ideas

    50 Qualitative Psychology Research Ideas: Examination projects can be challenging, especially when you can’t seem to find a particular area of interest that you can form your study about. This article compiles a few research ideas on categorised based on which psychological concepts suit your paper. Attachment Styles Attachment styles are the specific ways in…

  • 5 Major Child Development Theories and Examples

    This essay explores a few theories about child development in the following criteria- Early Development Language Development Physical Development Cognitive Development Moral Development Early Development There are two types of factors that are important to an infant’s health: prenatal and postnatal factors. The prenatal factor relates to the mother, it implies the mother’s nutrition and…

  • Psychodynamic Theory ( Approach ): All you need to know

    Introduction: The psychodynamic approach, often called the psychoanalytic theory, understands and examines personality and behaviour in terms of the unconscious psychological processes that take place. Many researchers have heavily criticised the approach for not having substance or empirical evidence to back up their claims, nonetheless, it has played a significant role in the development and…

  • Analysing 5 Advertisements from a Psychological Perspective

    In this article, we will look at a few video advertisements that were created in the past year by different brands and analyse the psychological principles they apply as well as look at the effectiveness of the messaging in these advertisements. An advertisement is a piece of media that is used to promote a product,…