Media Representation and Effects – AS & A level Sociology Notes

This article deals with the understanding of the concept of media representation and the effect it has upon the society. The article proceeds with observing how the axes of social division like class, ethnicity, gender, age are represented by media. The models of media effects are also discussed in the article  along with understanding how … Read more

Media: Ownership and control of media – AS and A Level Notes

Media is a universal channel of sending and receiving information since time immemorial. There are a lot of aspects related to media that has kept it relevant so far by exposing it to the fruit  of technology. This paper will deal with media to understand its journey from traditional media to new media, theories of … Read more

Media Ethics: Journalism, Controversies, Problems, Dilemmas

What is the right action? What ought not to be done? Ethics is a branch of morality that attempts to regulate these questions. It plays a significant role in maintaining social order by inculcating in individuals appropriate behaviour for social interaction. Also, there is the phenomenon of conscience which prevents individuals from acting in certain … Read more

Media and its Effects on Society

Abstract: Media makes people aware of events, persons, or possibilities beyond their direct experience. It helps the masses to understand the world beyond their own direct experiences, helps them to shape their opinion of the environment into the second-hand reality which characterizes much of the known world. Media can bring attitudinal changes in their views … Read more

Corporate Social Responsibility : Meaning, Examples and summary

Corporate Social Responsibility: Business and social-behavior go side by side. A businessman cannot ignore the fact that he resides in a society which ultimately, supports him in surviving, more than the money he is earning from the job. This is a statement which has brought a change in the views of people. People earlier belief … Read more